Our Story

Our Story

JAGs is a family run business based in St. Louis, MO.  My business started in 2006 in the living room of our house.  We were living in Phoenix, AZ at the time and I had the hardest time finding cute clothes and accessories for my daughter.  Having grown up in St. Louis, I knew there was cute stuff available.  I then thought to myself, "I think I can make some cute hair bows."  Well, that is where the journey started. 

I had no idea those hair bows would have turned into a small clothing and gift boutique.  I love helping people find fun and personalized products to meet their wishes/needs.  None of this would be possible if it weren't for the loyal client following over the years.  I cannot thank you enough.  I love working with all my customers and seeing that smile on their face when they receive their order.  I can truly say that I "LOVE" my job.  When you shop with JAGs, you are getting 100% of me.  I do this for my family which includes my husband, and our three children (1-Son, 1-Daughter, 1-Great Pyrenees, and 1-Bernese Mountain Dog).

JAGs has been supplying the St. Louis and the surrounding communities with the finest custom embroidery and apparel. This is your destination for everything monogrammed or personalized.

Whether you are thinking embroidery, monogramming, a fun applique design, or using vinyl, we have you covered. There are no minimum order quantities. Do you already have an item to be embroidered?  JAGs is more than happy to accept these items. If you don’t see what you are looking for, please contact us.  JAGs will gladly assist you any way possible to get you the end result you are looking for. 

You can always follow us on Facebook, Twitter and Instagram too.

Julie - JAG

C.E.O. - Chief Embroidery Officer